Craftui is a CRM designed to help teams manage tasks, leads, and projects visually. The goal of the website was to clearly explain the product, showcase its workflows, build trust, and drive sign-ups.
Craftui is a CRM designed to help teams manage tasks, leads, and projects visually. The goal of the website was to clearly explain the product, showcase its workflows, build trust, and drive sign-ups.
Craftui is a CRM designed to help teams manage tasks, leads, and projects visually. The goal of the website was to clearly explain the product, showcase its workflows, build trust, and drive sign-ups.
Period
2025
Role
UI/UX Designer
Duration
6 weeks
Tools
Figma, FigJam
The product is powerful but complex, so users needed to understand its value quickly. The challenge was to create a website that highlights the tracker’s features and workflow benefits visually, builds confidence in the product, and guides visitors toward action without overwhelming them.
The product is powerful but complex, so users needed to understand its value quickly. The challenge was to create a website that highlights the tracker’s features and workflow benefits visually, builds confidence in the product, and guides visitors toward action without overwhelming them.
The product is powerful but complex, so users needed to understand its value quickly. The challenge was to create a website that highlights the tracker’s features and workflow benefits visually, builds confidence in the product, and guides visitors toward action without overwhelming them.
The design focused on making the experience approachable and engaging. Clean layouts, bold typography, and product screenshots emphasized clarity, while responsive design and smooth interactions created a natural flow through the site.
The design focused on making the experience approachable and engaging. Clean layouts, bold typography, and product screenshots emphasized clarity, while responsive design and smooth interactions created a natural flow through the site.
The design focused on making the experience approachable and engaging. Clean layouts, bold typography, and product screenshots emphasized clarity, while responsive design and smooth interactions created a natural flow through the site.
The final result is a website that communicates Craftui’s capabilities with confidence. It visually demonstrates workflows, builds trust, and encourages conversions, giving new users a clear, engaging path to explore the product and sign up.
The final result is a website that communicates Craftui’s capabilities with confidence. It visually demonstrates workflows, builds trust, and encourages conversions, giving new users a clear, engaging path to explore the product and sign up.
The final result is a website that communicates Craftui’s capabilities with confidence. It visually demonstrates workflows, builds trust, and encourages conversions, giving new users a clear, engaging path to explore the product and sign up.
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